businesses

Social Media 101: Make Conversation King

We often hear people say, “Content is King.” I used to fully believe it. But as I experiment on our social media accounts, I’ve come to believe that Conversation is King. Social Media values conversation—people interacting with your brand and with each other. The worst way to think of it is believing it’s a one-way

Build Success Into Your People

Nine out of ten businesses started will fail. In fact, eight out of ten businesses will fail in their first 18 months. That’s a lot of failures. To start a business is to  is truly to go against the odds, and while businessmen cannot ignore the numbers, this is one number all entrepreneurs want to

The Challenge of Data

“We cannot manage what we cannot measure”. This is a statement we know to be true; yet are not able to do much about. This is true whether you are in government, a large firm, a small firm or even in your own family setup. How many times have you had a good idea, only